The real reason Ranveer started a personal brand was not to build a business on it. It was meant to help him get hired as an employee for another tech company. Now he helps build powerful personal brands for others, but this is what he was thinking at the time.
It was back in 2014, while Ranveer was working for another employer, that he realized he was no longer passionate about what he was doing.
The research changed the way Ranveer thought
After realizing that he was dealing with a large amount of competition, Ranveer knew he needed to get through the noise somehow.
Creating a powerful personal brand
Not knowing where to start, Ranveer began writing thoughts and ideas into a notebook, shaping a clearer personal narrative around his work and point of view.
Should you build a personal brand?
If any of this feels familiar, a sharper personal brand may be worth exploring.